PERSEPSI WISATAWAN TERHADAP PENGELOLAAN HOMESTAY DI DESTINASI PARIWISATA KABUPATEN HUMBANG HASUNDUTAN SUMATERA UTARA

Penulis : ROBERT DEFFIE


Abstrak

Pengembangan sektor pariwisata dapat mendorong peningkatan kualitas Sumber Daya Manusia (SDM) dalam aspek kewirausahaan guna memberikan value added tinggi dan menjadi engine of growth untuk perekonomian nasional. Pengembangan sektor pariwisata tersebut diwujudkan dalam bentuk kegiatan kepariwisataan di suatu destinasi pariwisata dan harus beradaptasi terhadap tuntutan perubahan dengan selalu memperhatikan suara dari berbagai pihak khususnya wisatawan domestik. Penelitian ini untuk menganalisis persepsi wisatawan terhadap pengelolaan homestay di destinasi pariwisata Kabupaten Humbang Hasundutan Sumatera Utara. Hasil penelitian menunjukkan bahwa persepsi wisatawan domestik yang mencakup aspek kognitif, afektif, dan konaktif cukup baik terhadap pengelolaan homestay di Kecamatan bakti raja

 

Abstract (other language)

The development of the tourism sector can encourage the improvement of the quality of Human Resources (HR) in the aspect of entrepreneurship in order to provide high value added and become an engine of growth for the national economy. The development of the tourism sector is manifested in the form of tourism activities in a tourism destination and must adapt to the demands of change by always paying attention to the voices of various parties, especially domestic tourists. This study was to analyze tourist perceptions of homestay management in tourism destinations in Humbang Hasundutan Regency of  North Sumatera. The results showed that the perceptions of domestic tourists that included cognitive, affective, and conactive aspects were quite good for homestay management in Bakti Raja District

Keyword :

tourist perception, homestay management

URL :

http://repository.poltekparmedan.ac.id/?type=detail&id=491


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